Saturday 27 October 2012

Ombre dip dye

I've wanted to dip dye my hair for a while but was considering the various ways to go about doing it. Initially I wanted to dye the ends of my hair turquoise but seeing as I have to look somewhat professional/ corporate at work, this was a categorical no-no. Instead, I settled upon the ombre effect which is a much subtler take on dip dye and was sported on the catwalks of last year (yes I a am a little behind, I know...)

Being Asian, dyeing my decidedly thick and stubbornly dark hair has always been somewhat of an issue so I immediately assumed that I would have to get my hair dip dyed professionally. But, after some research, I came across Loreal Preference Brush on Dip Dye, which allows you to dip dye your hair from the comfort of your own home. I was initially sceptical as there have been countless times where I've tried to dye my hair at home and rather than transform my hair, it's remained the same colour, albeit with a slightly different tint to it, and dried it out. But I decided to go with it anyway and was really pleasantly surprised. It was incredibly easy to use and apply and most importantly of all, it worked. As you can see in the picture, it's pretty subtle which is what I wanted. The good thing about this trend is that it's very low maintenance - no touch ups required, just let it grow out and fade naturally with time.


I'm pretty pleased with the results and it's saved me a fair few pennies doing it at home.

Wednesday 24 October 2012

The importance of being charming

I’ve always had a “thing” for charm bracelets and necklaces. Perhaps it’s to do with the fact that I tend to hoard things for sentimental value or maybe it’s just because they can be so darn pretty. Anyway, I’ve been on a long quest to find a great charm bracelet to invest in. I’ve considered the cute tactile Links Sweetie bracelet and the sterling silver Thomas Sabo charm bracelets that have become increasingly popular. However, I tend to veer towards gold as I think it suits my skin colour better and the complete ubiquity that they have enjoyed puts me off somewhat. Part of the inherent charm, pardon the pun, of charm bracelets is the fact that they feel personal to you. If everyone is wearing the same bracelet, its specialness is somewhat diluted.

I’m still holding out for finding the right charm bracelet. I’m currently veering towards Astley Clarke’s beautiful classic collection of yellow-gold charms. I mean, how cute is this ‘Nut King Squirrel Charm’?


Granted, I would probably only be able to afford the bracelet void of charms as it stands (damn my bank balance) but still I’d like to think, I could amass an enviable collection of charms eventually... it would be an investment, clearly.

Tuesday 23 October 2012

Mulberry: the decline of the luxury sector

Mulberry, the British heritage brand that is best known for their classic bags with celebrity fans such as Alexa Chung and Lana del Rey, seems to be struggling in today's tough economic climate. Their shares lost nearly a quarter of their value today indicating the steep fall in international sales (yes, yet again, we are looking at the ailing Asian demand).

The Chief Executive, Bruno Guillon, is pretty optimistic though and maintains that Mulberry is still a profitable firm. In fact, in the 6 months to the end of September 2012, UK sales increased by 13% compared to the same period in 2011. It's almost impossible to walk around London and NOT see several people with their Mulberry armcandy. Their classic and beautifully crafted designs are loved in the UK by women of all ages and the recent celebrity designs have pulled in a newer, younger generation too. But whether Mulberry will pull in the punters in Asia is yet to be seen.

Saturday 20 October 2012

Love of androgyny

I've always been a huge fan of the 'androgyny' trend that pops up every now and then in the fickle world of fashion. Ever since I was little, the idea of power dressing has really appealed to me (admittedly my "rower" shoulders mean it permanently looks as if I'm wearing shoulder pads). In some ways, the androgyny trend can be seen as an offshoot of power dressing. Immediately, I think of beautiful women (or men a la David Bowie) with chiselled features wearing a sharp masculine suit - how wouldn't that make you feel powerful? Plus, there's something incredibly mysterious about not showing much flesh - the antithesis of what seems to be the norm nowadays.

I was attempting to clear out my wardrobe as it's starting to look ridiculous now and I noticed that I do have a significant number of items that could be classed as 'androgynous'. I'd been going through a girly phase for a while and in my schizophrenic style-mind, I've been feeling the need to reflect a new-found assertiveness in what I wear. I think I'll juxtapose the masculine sharp suits, crisp high-neck white shirts and brogues with dramatic make-up and big hair (think Robert Palmer's super stylish 'Addicted to Love' video...)

Thursday 18 October 2012

Trouble in Boden

Boden is one of those brands that has a really defined target market - you know, the upper middle to upper class group of women above 35 who shop at Waitrose, eat cakes from Cath Kidston tins and sport Orla Kiely bags when they visit their local farm shop for organic produce. It boasts celebrity fans such as David and Samantha Cameron which says a lot about its "image".


Anyway, Boden has appeared in the press quite a lot lately because they've hired Helena Christensen as their new model. Apparently, a lot of Boden's core customer base are annoyed as they feel that Helena, being a gorgeous supermodel an' all, should not be considered an accurate representative of 'real women.' I totally understand the push for getting more 'real women' (i.e. women of all different sizes, ethnicities etc.) out there but I think this is a bit ridiculous as it's not like they've stuck some emaciated 15 year old model in their campaigns.

Helena is clearly gorgeous but I don't think there's anything bad about seeing a gorgeous woman in clothes. Everyone wants to look good and it's common sense that good clothes on a good-looking woman will make you more likely to buy. And in many ways, she does fit into the group which Boden are targeting: she's 43, a mother and works as a breast cancer fundraiser. A load of hot puff...

The perfect statement accessory

I have to confess I have a love/hate relationship with accessories. When I was younger, I loved the trend, probably started by Mary Kate Olsen, where you pile on the accessories to achieve a sort of hobo chic look. But since that phase, I've become really averse to over accessorising - I think it can make an outfit look too 'busy' plus loads of bangles jangling on the table is not the most practical.
Despite this, though, I've always loved the idea of a statement accessory that really brings an interesting dimension to an outfit. Generally, I'd say I'm quite minimalist in what I wear - I like clean, tailored lines and often darker or more muted colours, so a statement accessory can really make the outfit from something that could be a little drab to something that looks far more 'high fashion.'
Today I'm wearing a fun colourful statement bracelet to set off a rather dark outfit. (I'm wearing a grey cotton three-quarter length top and a faux leather pleated skirt, if you're wondering from the picture).

The faux jewels (and I like the fact that they're obviously faux as it adds a more tongue-in-cheek vibe) are different sized rectangles and make me think of abstract paintings. I've already had a few compliments this morning and if you're a sucker for compliments, statement accessories are the way to go!
I think it's nice to have a pretty plain outfit to juxtapose with the statement accessory and took this a little further by painting my nails a lovely nude/ dark taupe colour (Barry M, 'Mushroom').