M&S's not-so-sparky idea?

The Sunday Times reported that Marc Bolland, CEO of M&S, is anticipating a comeback for Marks and Spencers in the form of a gizmo that allows you to find the 'perfect' pillow. As well as this, Bolland's looking to greatly widen the variety of cheese and meats available from the deli counter to entice more shoppers in to breathe back a little life into the fading department store. Poor M&S. As much as I am rooting for their success, I can't help but feel that Bolland's lost the plot a bit with a bizarre pillow gadget. Surely the better way to revive M&S would be to sort out their ailing fashion department. Now's the time to bring in top fashion buying talent and a complete restructuring needs to be considered. Enough faffing about with pillow and cheese - sort out the root problem first!